Connecting International Films with American Audiences
At Telescope, our mission is to promote international film to American audiences. We do this primarily through our site, telescopefilm.com, which hosts a database of 450,000 films. Users can search by film title, country, language, genre, director, etc. We will tell them everything that’s out there, if it’s available to watch online, and where. Then they can click through to the streaming service of their choice (we are connected to over 150). We also offer curation to help users discover new films, in the form of Telescope Recommends and our weekly Spotlight, a selection of films focused around a particular theme. The site is free to use.
COVID-19 has accelerated pre-existing trends in the ways Americans consume media, away from theater-going and toward streaming. Theatrical moviegoing continues a three-decade decline, and only 18% of US consumers have attended a movie in a theater since the COVID-19 pandemic began. Conversely, 80% of US consumers now subscribe to at least one paid streaming video service, and an average of four. Twenty-three percent of US consumers have added at least one new paid streaming video service since the pandemic began. We expect these trends to continue even as the pandemic subsides.
The pandemic has also had implications for content. While there has been a dramatic increase in content consumption over the past year, constraints on production mean that there is limited new content available. This presented a unique opportunity to grow the American audience for international content, especially after Bong Joon-ho’s momentous Oscar wins for Parasite in 2020. And in fact, Americans watched more international content in 2020 than in previous years.
Telescope Film offers the following opportunities to the global film industry seeking to reach the American audience:
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For more information, please contact Justine Barda at email@example.com.
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